On December 23, 2024, the Arab Open University - Lebanon hosted an insightful webinar for staff across the Arab region, focusing on the critical role of empathy in fostering successful business relationships. The session emphasized how understanding customers, employees, and market dynamics is key to thriving in the competitive business world.
A highlight of the session was the FedEx case study, which demonstrated how companies that prioritize empathy and innovation can achieve sustained growth and success. Participants explored the impact of emotional intelligence on communication, team dynamics, and customer relations, reinforcing the idea that empathy is a strategic business asset, rather than just a soft skill.